• Fonts, colours and shapes make data visualisations visual and memorable. (8:17)

Outline

  • Why have a style guide?
  • What should be included in a style guide?
  • How to develop a style guide
  • Example

Why have a style guide?

What should style guide include?

  • Most common elements included in style guides
    • Chart parts (+ tables)
    • Typography
    • Colour Palette
    • Chart design
  • Should also be included
    • Resource list
    • Template and Exporting options
      • eg theme, library
    • Diversity, Equity, Inclusion
    • Accessibility and Alt text rule

Define every parts: line, font family, font size, colour, etc

Typography

The other thing we can do in a style guide is to give instruction and direction to teams.

  • Why it is important?
  • How to do it?

Also consider numbers when choosing fonts - tabular numerals aka monospaced numerals

Colours

Chart Design

Accessibility is not just colour vision

  • internet speed
  • device
  • Alt text

Alt text template(24:40): ”chart type of type of data where reason for including chart

How to develop style guide?

2 part

  • get input from all sides
  • treat a style guide as a living document

Get input from all sides: designer, analysis, PR, media, data scientist etc — different platform

Skills to create a style guide

  • statistics: data understanding
  • design: not just make things pretty but also functional
  • coding

Iterate and treat a style guide as a living document

Iterate and treat a style guide as a living document

Q and A

After the guide is shared in the organisation, how do you follow up on it being used by everyone without becoming the “chart police”? (54:34)

Jon Schwabish How Urban Institute work: The process of a blog post: