London Style Guide

  • chart ratio??
  • 18 pt - descriptive chart title
  • 14 pt - chart subtitle
  • 12 pt - major ticks
  • 10 pt - minor ticks
  • 12/10 pt - details in chart
  • 12 pt - footer
  • 4/2 pt - line width
  • 1 pt - grid

The Economist visual style guide

  • chart ratio - by printing coloumns - see page 4
    • H = 160pt = 2.22 inch
      • 160x160, 332x160, 504x160
      • 1:1, 2.075:1, 3.71:1
      • compare with 21:9 = 2.33:1
  • Type scale
    • 11 pt - Chart headline
    • 9.5 pt - Subtitle (detail under the headline)
    • 9 pt - Chart labels (chart name)
    • 9 pt - legend
    • 7.5 pt - axis
    • 7.5 pt - footer